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About us

Lupa was founded by Jos van der Meulen and Chris Gerretsen. Jos and Chris previously established Aexus (www.aexus.com). With 30 staff and offices in the Netherlands and Germany, Aexus is the European market leader in outsourced sales & business development for startups, tech companies and software vendors.

Supported by Lupa’s team of experts, Jos and Chris are now leveraging this extensive experience and knowledge by helping startups and tech companies with their marketing activities. Lupa’s marketing-as-a-service is based on a pragmatic and result oriented approach: multidisciplinary, flexible and ready to go. The goal?  More leads, optimized conversion rates and higher revenues.


Lupa.Marketing is HubSpot Agency Partner Certified